CHAPTER 4 

REACHING THE SAUDI ARABIAN MARKET

Saudi Arabia is a country full of actual and potential business and investment opportunities. However, it should be noted that the Saudi Arabian market is highly competitive and business transactions take place on the basis of quality and cost. In addition to the availability of an advanced and continually upgraded infrastructure, the following factors facilitate foreign investments in Saudi Arabia:

ESTABLISHING BUSINESS CONTACTS

American individuals or firms contemplating doing business in or wishing to export their products to Saudi Arabia are required to look for a Saudi Arabian partner, an import agent or local representative in close proximity to the Saudi Arabian market. The standard form of "CONTRACT OF AGENCY OR DISTRIBUTORSHIP" is presented in appendix XIII.

Establishing personal and direct contacts with the Saudi business community is the key to business success in the kingdom. When contemplating doing business in Saudi Arabia, potential investors are urged to make use of the following channels of business contacts: